Designed originally for musician Emeline's release of her empowerment anthem "Strut," Shameless Couture quickly gained popularity as it was embraced by other models within the virtual realm. It boldly reimagines the concepts of lactation and menstruation, reframing them as symbols of beauty and strength rather than sources of shame. Shameless Couture garnered further recognition when it was featured in a Mavericks of the Metaverse Superrare drop curated by Auronda Scalera, selling out quickly. Additionally, it was showcased in a documentary at Central Saint Martins, within the Masters of Film department, as part of a fashion-focused film.
Role
FASHION DESIGN
CREATIVE DIRECTION
3D MODELLING
ENVIRONMENT DESIGN
client
SUPERARE, EMELINE
year
2022
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