EMELINE

McIntyre served as Emeline's Creative Director throughout her album cycle, playing a central role in propelling her to stardom. Her impact was evident when McIntyre orchestrated the viral campaign for Emeline's empowering anthem, "Flowers & Sex," leading to Emeline's signing with Capitol Records.
Emeline has since crafted viral TikTok anthems, empowering women to reclaim their power and escape situations of sexual assault and domestic abuse. McIntyre played a dual role, creatively directing and executing 3-D VFX work for hits like "Cinderella’s Dead," "This Is How I Learn to Say No," and "Flowers and Sex," among others.
Additionally, McIntyre provided creative direction for single releases, overseeing lyric and visualizers, as well as designing custom typography and branding. Notably, she designed a bold couture outfit celebrating lactation and menstruation for Emeline's "Strut" release, embodying a message of empowerment and shamelessness.